Chris Farmand
Paths to Profit: 3 Ways Brewery Owners Unlocked Big-Time Profit in 2025 (With Real-World Examples)
If you own or operate an established brewery, and want to increase profit this year, this session shows exactly how. Drawing from 15 years of financial insight across 285+ U.S. craft breweries, we’ll break down three common paths to increase profit by $100k/year or more using adapted examples from real-world scenarios:
Profit Path 1: Taproom Revenue Ratios
Profit Path 2: Disciplined Distribution
Profit Path 3: Event Expansion
We’ll work through the step-by-step process together for each scenario to find profit opportunities, build a +$100k/year profit strategy, and create an action plan the brewery team can execute without hiring, buying equipment, or spending more. No matter where your business is today, there's always a path to more profit. Our goal is to help you find it.
Chris Farmand CPA, MBA, Founder, Small Batch Standard
It all started in 2010 when Chris Farmand was fortunate enough to assist a start-up brewery with establishing back-office processes. This gave him a firsthand glimpse into the complications of running a brewery. Shortly thereafter, he founded Small Batch Standard, which has become the premier financial agency for craft over the past decade. Everyday, Chris and the SBS team are seeking the opportunity to assist an industry full of entrepreneurs who have proven to create amazing, local products. Small Batch Standard helps breweries uncover profit through outsourced accounting, tax compliance, and benchmark consulting. Chris has worked with over 200 breweries and is driven by building long-lasting deep relationships.
Chris graduated from the University of Florida with a Bachelor of Science in Business Finance in 2002. Then in 2006, he received his Master of Business Administration from the University of North Florida. He is an active member of the American Institute of Certified Public Accountants and the Florida Institute of Certified Public Accountants. Chris’s crew is made up of his wife and 3 children…They rock!
